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Em Watson

Director of Marketing
Ballet San Antonio
em watson Headshot

Home State:
Hudson, NY

Joined BSA:
2023

Em Watson is a visual storyteller and arts advocate whose career bridges photography + film, digital strategy, and nonprofit leadership. She graduated from New York University’s Gallatin School of Individualized Study and began her career as a dance photographer in New York City after a photography internship at Jacob’s Pillow Dance Festival. Over the past decade she has worked with institutions including YoungArts, Joyce Theater, The Guggenheim Museum (Works & Process), NYU, and numerous dance companies across the U.S. and beyond. Her photo and video work has appeared in The New York Times, The Boston Globe, The Wall Street Journal, The New Yorker, Pointe Magazine, Dance Magazine, Ballet Review, and others.

In 2020, Em co-founded Web Weavers Design Studios, a strategy-centric web design and media studio. Through this work, she has helped dozens of arts and cultural organizations around the world build functional, elegant, and story-rich digital systems to support their evolving missions.

Em joined BSA as Director of Administration in 2024 and was appointed Director of Marketing in 2025.

Em studied at the International School of Storytelling in Forest Row, England in 2021, and has performed as a storyteller across the U.S. and the U.K.